The Official Beer of

The Beautiful Game

As a proud sponsor of the 2017 Gold Cup and The Official Beer of the Beautiful Game®, Modelo knows that greatness is born with the fighting spirit. See how Modelo celebrates the fight that makes the game so beautiful.

Win* an International Soccer Experience

Bottle of Modelo Negra and Modelo Especial next to a soccer ball
Modelo Especial box with a soccer ball and beer bottle
The Official Beer of the Beautiful Game

Enter for a chance to win a trip to see the beautiful game on one of the biggest stages of all. Hundreds of prizes are waiting to be won. Click the link below.

*You could be randomly selected as a winner. NO PURCHASE NECESSARY. Open only to legal residents of the 50 U.S. & DC, 21 or older. Starts 12:00 AM ET on 5/6/17 and ends 11:59 PM ET on 7/31/17. No alcohol is awarded with any prize. Void where prohibited. For complete details, see Official Rules.

The Beautiful Game
with Omar Gonzalez

Professional soccer player, Omar Gonzalez, plays a beautiful game. But he knows that something beautiful begins with a fight.

There Are No Shortcuts to Success

The Fight For The Beautiful Game

Soccer is fueled by the fighting spirit. Passionate players, screaming fans, painted faces, a free-flowing contest of heart and determination – this fighting spirit has a unique ability to pit teams against one another while bringing the world together.

The beautiful game goes beyond sport. When a game breaks down barriers and translates to the entire world, it’s a thing of beauty. But the real beauty of the sport is the objectivity. There are no short-cuts to success. No matter your stature, no matter your beliefs, no matter your background, true greatness is only achieved with the fighting spirit. Modelo knows that, in this sport, it doesn’t matter where you come from, it matters what you’re made of.